Jumilla is a town and a municipality in southeastern Spain. It is located in the north east of the Region of Murcia, close to the towns of Cieza and Yecla. According to the 2018 census, the town population was 25,547.

The municipality, located in the north of the Region of Murcia, covers 972 square kilometres (375 sq mi). It shares borders with the municipality of Yecla at its northeast and its east; with Abarán, Fortuna and Cieza at its south and with Abanilla at its east. It also adjoins the province of Albacete in the autonomous community Castilla-La Mancha at its west and the province of Alicante in the autonomous community Valencian Community.

In this municipality there are several mountain landforms. There are three which are specially noteworthy in the territory and these are Sierra del Carche, Sierra del Buey and Sierra de la Pila. Other geographical elements that occupy the territory are three salt evaporation ponds.In regards to water landforms, there are not any basin with permanent water flow, but there are three ramblas or arroyos (creeks).